Editorial policy
Genese publishes independent educational material about exercise physiology and adult training. This policy is effective 5 October 2026.
1. Purpose
We help readers ask better questions about movement, endurance and recovery without promising a particular outcome. For example, an article on aerobic base building aims to help a reader understand why gradual pacing matters, rather than promising a specific fitness result by a specific date. The practical consequence is that Genese content is framed around understanding mechanisms and trade-offs rather than around outcome guarantees of any kind. An edge case involves a reader seeking a quick answer to a narrow question; even then, we aim to provide enough context for that reader to understand why an answer holds in general rather than offering a bare instruction without explanation. This purpose guides topic selection across every section of the site, including the glossary and methods pages.
- a) Articles explain mechanisms and context rather than promising a specific personal outcome.
- b) Even narrow questions are answered with enough context to explain why the answer generally holds.
- c) This purpose applies consistently across articles, the glossary and the methods section.
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2. Selection
Topics are chosen for practical relevance, public interest and the opportunity to explain a mechanism carefully. For example, a topic such as how sleep quality interacts with recovery is chosen because it affects a broad range of readers and allows a detailed, careful explanation rather than a superficial summary. The practical consequence is that some popular but shallow topics may be set aside in favour of subjects that reward a longer, more thorough treatment. An edge case involves a trending fitness topic with limited substantive content behind it; in that situation we may decline to cover it until there is enough to explain responsibly, rather than publishing a thin article purely because interest exists. Topic selection is reviewed periodically as reader questions and general interest evolve.
- a) Topics allowing a careful, detailed explanation are favoured over shallow but popular ones.
- b) A trending topic without substantive content may be postponed rather than covered thinly.
- c) Topic selection is reviewed periodically as reader interest evolves.
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3. Sources
Writers consult established physiology, public guidance and subject-matter review. Claims are softened when evidence is mixed. For example, where research on a specific recovery method shows inconsistent results across studies, an article will describe it as showing mixed or preliminary findings rather than stating a firm conclusion either way. The practical consequence is that readers receive an accurate sense of how settled or unsettled a given topic actually is, rather than artificial certainty. An edge case involves a topic where public guidance differs between sources; in that situation we aim to note that variation explicitly rather than selecting one source silently and presenting it as the only view. Writers are expected to distinguish between a well-established mechanism and an area of ongoing debate within the same article when relevant.
- a) Mixed or inconsistent research findings are described as such rather than oversimplified.
- b) Differences between public guidance sources are noted explicitly where they exist.
- c) Established mechanisms and areas of ongoing debate are distinguished within the same article.
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4. Language
We avoid guaranteed results, fear-based urgency, miracle claims and language that shames a reader’s body or age. For example, an article about training after 35 is written to explain physiological changes factually rather than to suggest that a reader's current fitness level is a personal failing. The practical consequence is that readers can engage with the material without feeling pressured by alarmist framing or made to feel inadequate by comparison. An edge case involves describing age-related physiological change, such as gradual shifts in recovery time; such facts are presented neutrally, as general patterns observed across populations, rather than as a judgment on any individual reader. This language standard is applied in headlines, body text and any image captions used across the site.
- a) Age-related physiological facts are presented neutrally rather than as judgment on any individual.
- b) Headlines, body text and captions are all held to the same non-shaming language standard.
- c) Factual framing is preferred over alarmist or urgency-based phrasing throughout.
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5. Review
Drafts are checked for clarity, safety boundaries, internal consistency and whether examples are being presented as universal. For example, a reviewer checks whether a single case used to illustrate a point is clearly labelled as one example rather than implied to apply to every reader. The practical consequence is that a published article reads as careful and bounded rather than overreaching beyond what a general audience article can responsibly claim. An edge case involves a draft that references an urgent-symptom scenario; such references are checked against the disclaimer's language to ensure they point readers toward appropriate care rather than minimising a serious symptom. Review happens before first publication and again whenever a draft is substantially revised.
- a) Single examples are labelled as illustrative rather than presented as universally applicable.
- b) References to urgent symptoms are checked for consistency with the disclaimer page.
- c) Review occurs before first publication and again after any substantial revision.
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6. Corrections
Send a specific correction with a source. Material corrections are dated and noted when they change a reader’s understanding. For example, a reader pointing out that a cited figure has since been revised by its original publisher, along with a link to the updated figure, gives us what we need to verify and correct the article promptly. The practical consequence of requiring a source is that corrections are made on a verifiable basis rather than on preference or disagreement alone. An edge case involves a correction that is stylistic rather than substantive, such as a clearer phrasing suggestion; such feedback is welcome but may be applied without a separate dated note, since it does not change the reader's underlying understanding. Material corrections are typically reviewed and, where confirmed, applied within a reasonable period, with the specific dedicated correction process described on the site's corrections page.
- a) A correction accompanied by a verifiable source is reviewed and applied more readily.
- b) Purely stylistic suggestions may be applied without a separate dated correction note.
- c) Confirmed material corrections are documented consistent with the dedicated corrections page.
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7. Conflicts
Commercial relationships are disclosed and kept separate from editorial ranking, conclusions and topic selection. For example, if Genese ever features a third-party resource with which it has a commercial relationship, that relationship is disclosed near the mention rather than left unstated. The practical consequence is that a reader can evaluate the context of any recommendation or mention with full information about its commercial nature. An edge case involves a potential conflict that only becomes relevant after an article is published, such as a later partnership involving a subject already covered; in that situation, we aim to add a disclosure note to the existing article rather than leave the relationship unacknowledged. Editorial staff are expected to flag a personal or financial interest in a topic before writing about it.
- a) Commercial relationships are disclosed near the relevant mention, not hidden in a general footer note.
- b) A later-arising conflict involving an already-published article is addressed with an added disclosure.
- c) Staff are expected to flag personal or financial interests before writing about a related topic.
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8. Advertising
Paid placements are labelled. Advertisers cannot purchase medical authority, search prominence in the reading room or unsupported outcomes. For example, a labelled advertisement appearing alongside an article is visually distinguishable from the editorial content itself, so a reader does not mistake sponsored material for an independent conclusion. The practical consequence is that editorial credibility is not for sale, regardless of the size or frequency of any advertising relationship. An edge case involves a potential advertiser requesting favourable placement within an unrelated article's body text; such requests are declined, since advertising and editorial placement are kept in clearly separate areas of each page. The full standards governing any advertising relationship are set out in the separate advertising and partnerships notice.
- a) Advertisements are visually distinguishable from independent editorial content.
- b) Requests to place advertising within an article's body text are declined.
- c) Full advertising standards are set out in the separate advertising and partnerships notice.
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9. Reader feedback
Feedback may inform future updates but does not guarantee publication or a private consulting response. For example, several readers asking similar questions about a particular training topic may lead us to commission a new article addressing it, even though no individual request is answered as a private consultation. The practical consequence is that feedback functions as general editorial input rather than as a direct line to personalised advice. An edge case involves a reader requesting that a specific personal training question be answered in an article; while the general theme may be considered for future coverage, any resulting article remains general in nature rather than addressed to that individual's circumstances. We review reader feedback periodically as part of planning future content.
- a) Recurring reader questions may prompt a new general article rather than an individual reply.
- b) Any resulting article remains general in nature, not tailored to one reader's circumstances.
- c) Reader feedback is reviewed periodically as part of planning future content.
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10. Dates
All current editorial pages use the 2026 site context. A dated update records when wording was last reviewed. For example, an article published earlier in 2026 and an article published closer to the present both reflect the same current site context unless a specific revision note indicates otherwise. The practical consequence is that readers can trust the overall site to be internally consistent in its time references rather than mixing older and newer contexts across pages. An edge case involves a future calendar year; at that point, dated references across the site will be updated together rather than left inconsistent between pages. This approach to dating applies to articles, policy pages and the revision logs included on them.
- a) All current pages share a single, internally consistent 2026 site context.
- b) A future calendar year will prompt a coordinated update across dated references.
- c) Consistent dating applies to articles, policy pages and their revision logs alike.
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11. Revision log
5 October 2026: policy updated to describe advertising separation, correction handling and responsible language. For example, this revision clarified how a confirmed material correction is logged and distinguished that process from the handling of minor stylistic feedback. The practical consequence of maintaining this log is that a returning reader, or a prospective advertising partner, can see when editorial standards were last substantively reviewed. An edge case involves a future revision limited to formatting changes that do not alter any clause's meaning; such a change may not require its own dated entry. Future material revisions to this policy will be added to this log with their own date.
- a) 5 October 2026: current version, covering advertising separation, corrections and language standards.
- b) Formatting-only changes that do not alter meaning may not require a new dated entry.
- c) Future material revisions will be logged here with their own date.